Nicheliving extend Glorious partnership


The Perth Glory Football Club is very proud to announce a new, multi-year extension of its sponsorship with Nicheliving, Perth’s largest affordable new home and land developer.

Nicheliving, a Premier Partner of the club, will maintain its branding presence across the sleeve of the playing, training and off-field apparel worn by all of the Perth Glory teams (including Women and National Youth League), in conjunction with a broad range of strong media, social and digital, plus signage assets and leveraging opportunities. 

The Southern Stand at nib Stadium will also continue to carry the very distinctive red and white Nicheliving branding at Perth Glory home games.

A proudly homegrown Western Australian company, Nicheliving joined the Glory midway through the 2016/17 Hyundai A-League season and very quickly became synonymous with the football club.

“Right from the outset, Nicheliving were quick to demonstrate through their actions a strong commitment to Perth Glory and the partnership”, commented Glory’s Chief Operations Officer, Anthony Radich. 

“The team at Nicheliving showed an enormous amount of enthusiasm in their desire to leverage and integrate the Nicheliving brand and truly make it part of our club”.

Nicheliving Group Director Ronnie Elhaj, meanwhile, explained that the sponsorship was a demonstration of the company’s wider business philosophy.

“The Perth Glory sponsorship has been a great success,” he said, “and we are very proud to be continuing our relationship. 

“We pride ourselves on quality, loyalty and commitment. We want to deal with like-minded partners such as Glory who are equally keen to work closely together to build great success and create something special for everyone involved”.

With Glory currently in the midst of its Early Bird Membership Renewal campaign, Mr Radich was quick to emphasise how highly the club values its members and key partners alike and the vital role they have to play in its ongoing success.

“Nicheliving’s attitude and approach is everything you could ask from any member or key partner in terms of establishing a successful, long-term relationship; namely strong, loyal and genuine support,” he said.

The Nicheliving logo will proudly adorn the right sleeve of the Perth Glory’s new home kit for season 2017/18 when it is revealed in early September.